Interiors
More readers, more response
The most effective choice for your classified advertising
Editorially supported
Interiors is editorially supported and sits perfectly alongside our well-established property marketplaces. Every Friday we feature inspirational advice providing our millions of homeowning readers with fab and funky ways of improving their homes.
Click here to see a sample of your potential marketplace.
More readers…
The Daily Mail is one of the largest selling newspapers in the UK. Every Friday, 5.3 million adults read the Daily Mail. That’s more than the combined readership of The Daily Telegraph, Daily Express and The Times.
Home interior enthusiasts
Two million Daily Mail readers are always on the look out for ways to improve their homes. This is more than the entire readership of The Times, Guardian and Daily Express and more than the readership of all UK specialist magazines including Good Housekeeping, Ideal Home, Homes & Garden, Country Living and BBC Good Homes.
Avid furnishers and decorators
There is a reason why our advertisers keep returning to the Daily Mail. That’s because our readers invest substantially in their homes. In total, Daily Mail readers have spent more than £2 billion on interiors in the last year. This equates to £1 in every £10 spent on interiors across all of the UK, a figure unrivalled by any other national quality or mid-market newspaper.
Unique and hard to reach
Daily Mail readers are as brand loyal as they are hard to reach. In fact, the large majority of our readers cannot be targeted through any other national daily newspaper. That’s because 3.7 million choose to exclusively read the Daily Mail.
Reaching your target audience
From beds to blinds, sofas to shelves, moving home or settling in, the range of products and services purchased by Daily Mail readers reflects the broad range of people who read it. To find out how you can make the most of this audience, choose from our selection of media packs.
Download our comprehensive guide to Daily Mail readers as compared to other national newspapers.
Click here to view our rate card or contact our sales team.
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Source: NRS January - June 2008. TGI January - December 2007. NMR January - December 2007.