UK Property

More readers, more response

The most effective choice for your classified advertising

More readers…

The Daily Mail is one of the largest selling newspapers in the UK. Every Friday, 5.3 million adults read a copy of the Daily Mail. This is more than the combined readership of The Daily Telegraph, Daily Express and The Times.

Our editorial marketplace

The Daily Mail publishes an established, expert UK Property section, offering information and advice ranging from retirement homes to commuter properties. Additionally, each year we present the Daily Mail UK Property awards, one of the most prestigious honours in the property world.

Climbing the property ladder

The Daily Mail attracts a targeted audience of property savvy readers, 4.5 million of whom are homeowners. Of these, 2.5 million own their home outright, placing them in the perfect position to help their offspring make it onto the property ladder. Additionally, the number of readers who are first time buyers or own a second residence is unrivalled by any other national quality or mid-market daily newspaper.

More property seekers

We attract more property seekers. More Daily Mail readers are looking to move house in the next six months than the readership of The Times and The Daily Telegraph. With knowledge, means and opportunity, the Daily Mail delivers a responsive readership.

Regional advertising on a national level

The Daily Mail is able to offer the exclusive opportunity of targeting specific advertisements across different regions of the UK. Allowing you to conveniently target more property seekers regionally, copy splits are a cost effective way of reaching a national readership at a local level . Please click here to see how Barratt Homes use copy splits and how this can seriously increase your return on investment.

Unique and hard to reach

Daily Mail readers are as brand loyal as they are hard to reach. In fact, the large majority of our readers cannot be targeted through any other newspaper. That’s because 3.7 million choose to exclusively read the Daily Mail over any other national or regional newspaper.

Reaching your target audience

 

From flats to houses, starter homes to holiday homes, retirement living to commuter living, the range of property ownership and interest among our readers reflects the broad range of people who read the Daily Mail. To find out how you can make the most of this audience, choose from our selection of media packs.

	East Anglia		Residential Property - South
	Holiday Homes Media Pack		Retirement Homes Media Pack
	New & Residential Property Media Pack		Savings & Investments Media Pack
	Residential Property - North		UK Property Media Pack

 

Download our comprehensive guide to Daily Mail readers as compared to other national newspapers.

 

Click here to view our rate card or contact our sales team.

Features

 

To access our special features section, find out our schedule for the forthcoming months and flick through previous
features, please click here. If you do not have a password ask your contact at the Daily Mail or click here, fill in our form
and we will send you your password

Testimonials

 

To read more of our client feedback or to post your own comments, please click here.

Source: NRS January - June 2008. TGI January - December 2007. NMR January - December 2007.