Good Health

More readers, more response

The most effective choice for your classified advertising

More readers…

The Daily Mail is one of the largest selling newspapers in the UK. Every Tuesday, 5.3 million adults read a copy of the Daily Mail. This is more than the combined readership of The Daily Telegraph, Daily Express and The Times.

Target readers for targeted adverts

No matter what health and fitness product or service you have to offer, we have the readership. Over 3 million of our readers pride themselves on taking care of their health. Among them, close to one million of our readers often diet, a staggering 2.9 million have felt overweight in the past year and over 2.1 million of our readers take daily vitamins or supplements.

A relevant and responsive audience

3.4 million of our readers state that they take an avid interest in the health pages of the Daily Mail. They consistently demonstrate their loyalty and trust to the Daily Mail by saving and passing on relevant health and fitness related articles, and acting on the advice provided.

Classified in a prime position

Featuring the latest health advice, tips and pages of advertising, Good Health has been one of the most popular sections within the Daily Mail for over 15 years. Every Tuesday, Britain's leading nutritionist, Jane Clarke (of Jamie's School Dinners fame) explains to readers how they can eat their way to health. With expert editorial and classified advertising placed in such a prime position, it's no surprise that we deliver an audience who will respond to your classified advertising in both quality and quantity. Our current advertisers have already found this out from themselves, which is why the Daily Mail is market leader for health advertising.
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A unique and hard to reach audience

Daily Mail readers are as brand loyal as they are hard to reach. In fact, the large majority of our readers cannot be targeted through any other national daily newspaper. That’s because 3.7 million choose to exclusively read the Daily Mail.

Reaching your target audience

 

From the latest fitness products and slimming gadgets, to stop smoking aids and plastic surgery procedures, the range of health products and services used by Daily Mail readers reflects the broad range of people who read it. To find out how you can make the most of this audience, choose from our selection of media packs.

Health Media Pack
Savings & Investments Media Pack

 

Download our comprehensive guide to Daily Mail readers as compared to other national newspapers.

 

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Source: NRS January - June 2008. TGI January - December 2007. NMR January - December 2007.