Overseas Travel

More readers, more response

The most effective choice for your classified advertising

More readers…

The Daily Mail is one of the most popular newspapers in the UK with 5.3 million readers every Wednesday. To put this into context, this is the same reach as the readership of the Daily Telegraph, Daily Express and The Times combined!

Market leaders for Overseas Travel

In the last 12 months, the Daily Mail has carried more travel advertising than any other national newspaper. We’ve generated responses to classified advertisements that surpass client expectations time and again. To read more of our client feedback or to post your own comments, please click here.

Prolific holiday takers!

In the past year alone, Daily Mail readers have spent £4.2 billion on overseas travel, more than the readers of any other national daily newspaper.

A unique and hard to reach audience

Daily Mail readers are hard to reach through any other national newspaper. That's because 3.7 million of our readers read no other national Wednesday newspaper.

We attract more of the UK’s ‘Superconsumers’

61% of Daily Mail readers are MidBritons, a vital audience that spends over £11 billion annually on travel. As the economic backbone of the country, they take a wealth of holidays, stay longer and spend more. They also admit to being influenced by advertisements. Most importantly, our readers do not hesitate to talk to their family/friends about companies they like and dislike! No other national press brand captures this market place so effectively.

More added value

Throughout the year, Daily Mail Classified publishes special editorially supported features for added value and exposure to your classified advertisement. And through TravelMail.co.uk, the Daily Mail can offer a targeted online solution as part of your print package.

Reaching your target audience

 

Whether you’re offering luxury cruises, tailor-made vacations, short European jaunts or more, choose from our selection of media packs based on the travel packages you offer.

	America		Europe		Savings & Investments
	Australia and New Zealand		Far East		Spain
	City breaks		France		Specialist holidays
	Cruising		Railway Journeys		Skiing

Editorial Features

 

Throughout the year the Daily Mail publishes special editorial features.If you have an idea for a special feature, please email us. For a forthcoming features list or details on our next feature please click here.

 

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Source: NRS January - June 2008. TGI January - December 2007. NMR January - December 2007.